A damaged reputation is hard to repair, if even possible.
As a small business, the choice seems to be pretty straightforward--pay multiple salaries to do PR, damage control, reputation management, etc. (and compete with huge corporations with deep pockets)...or pay those same salaries to engineers to build a better product for your customers, and get your customers to promise not to create PR headaches for you.
Tech is a ruthless meritocracy, because people face challenges constantly that exceed their capabilities.
If something sucks, they will shout it to the skies. If it performs better or saves their ass on a key feature, they will shout it to the skies.
Let those shouts echo, and the equilibrium is how we decide on what's next.
Censorship is almost always a bad idea. Furthermore, you shouldn't chill the ability of people to talk about a platform if you eat your own dogfood and believe in it.
That seems like a very negative way to approach benchmarks. It could also be a PR boon--out of nowhere, the company could get positive attention for someone else doing work on the company's behalf. Assuming the technology is performance competitive. (But I don't know if it is or isn't--I've not seen any benchmarks).
As a small business, the choice seems to be pretty straightforward--pay multiple salaries to do PR, damage control, reputation management, etc. (and compete with huge corporations with deep pockets)...or pay those same salaries to engineers to build a better product for your customers, and get your customers to promise not to create PR headaches for you.