The post has a photo of the actual garage in use. https://blog.jessfraz.com/img/garage.jpg It specifically says: "In typical cliche computer company fashion we have been working out of my garage."
Is this "computer company" a hardware company? If so that garage is astonishingly spartan for a workspace I presume prototyping is supposed to happen at.
Looks like one of the higher end hobbyist Weller soldering irons and an old single channel bench power supply. I'd have to hazard that this is an office that happened to be set up in a garage.
I started with Oxide a few weeks ago and I promise I've spent a number of work days in the garage! Until we get some furniture in the new office building it's been a good place to get together.
True, but was any hardware prototyping or design actually happening in that garage? Or were they just using the garage to write blog posts and record a podcast?
Definitely the second one. The sad thing is that there are investors/consumers out there who give bonus points to companies who go through this arbitrary stuff
Consider how much time certain founders spend at networking conferences telling stories about things that are extremely tangential to the actual technical advantages that help businesses compete. Then study how successful they are compared to those who don't.
My point here is that a lot of businesses secure funding and clients through "qualitative" means (WeWork) rather than through technical means (AMD)
Or was it just a folkloric step that is now required by any computer company to emulate other successes in Silicon Valley?