This may be controversial but the cost it would require for a restaurant to replicate what DoorDash/Grubhub provide is less than the fee they are charged by these companies.
Advocating to cap the fee they are charged for a service is restaurants having their cake and eating it too.
Overall, DoorDash/Grubhub have been a net positive for these businesses.
To hire a manage a delivery driver workforce, staff enough drivers to ensure reasonable service levels, manage an online ecommerce storefront, and market their business is very expensive.
If the fee is too high, they can just turn off the service. There’s a reason why they don’t simply turn it off. The value is reciprocated.
Advocating to cap the fee they are charged for a service is restaurants having their cake and eating it too.
Overall, DoorDash/Grubhub have been a net positive for these businesses.
To hire a manage a delivery driver workforce, staff enough drivers to ensure reasonable service levels, manage an online ecommerce storefront, and market their business is very expensive.
If the fee is too high, they can just turn off the service. There’s a reason why they don’t simply turn it off. The value is reciprocated.